Nobody starts a DTC company because they love spreadsheets.

At Analyste, we help Direct-To-Consumer companies get a handle on their data so they can stay focused on delivering exceptional product.

 

We’re a boutique analytics consultancy that specializes in all quantitative aspects of consumer-facing startups.

We work with early to mid-stage companies, and tap into a decade of experience at the intersection of consumer analytics and operations to deliver robust models and frameworks, data-driven insights and dashboards, and strategic planning.

The numbers speak for themselves: targeted, expert analyses deliver value immediately.

 

Our Expertise

 

01

Demand-plan dashboards clarify your inventory priorities in real time.

We’ve helped brands navigate global uncertainty by streamlining inventory purchasing to their most profitable SKUs.

 

02

Return-rate analyses reveal opportunities to meet customer expectations.

At our recommendation, new product photography and influencer videos saw a realignment and reduction in product returns.

 

03

Lost sales analyses build a case for retail partners.

A major retailer’s demand planning didn’t keep up with a high-velocity startup; our dashboard made the case for a 31% increase in holiday orders based on last year’s stockouts and lost sales.

 

04

Marketing attribution dashboards clarify channel performance.

Mapping attribution to social media activity informed the need for a strategic brand pivot, and a revamped influencer and social media strategy.

 

05

Sales dashboards align your team around updated priorities.

Our dashboard trimmed a client’s reporting time by 85%, eliminating the need for clunky data drops.

 
 

About Us

Annalise is a data-driven operations leader with a Stanford MBA.

She’s spent her career working with early stage and high-growth consumer startups. Annalise is passionate about automation and leveraging her expertise in Excel, SQL, and Python to unlock the power of e-commerce data.

Annalise has supported DTC companies in many verticals, including:

  • consumer electronics

  • health tech

  • apparel

  • personal care

  • beauty

  • accessories

Based in Northern California.